A brave new world for F1

Less than 48 hours after Liberty Media completed its purchase of Formula One the different style of the sport’s new leadership has become apparent. The triumvirate of Chase Carey, Ross Brawn and Sean Bratches has been participating in interviews with key international media, part of a well defined strategy aimed at outlining their vision for the sport. In short, it appears that we are in for a complete root and branch overhaul of how Formula Read More…

Goodbye to F1’s Ringmaster

The end of Bernie Ecclestone’s reign as boss of Formula One is no less significant simply because it was anticipated. Since the Liberty Media takeover of the sport was outlined last September it was clear that Bernie’s time in F1 was accelerating towards the finish line. Now that this seismic change has occurred, many will not only reflect on his commercial governance of Grand Prix motor racing, but wonder what the future will hold under Read More…

As Good as it Gets

        What happens when you achieve your professional goal in life? Do you keep going, trying to hit the repeat button until you start to fail? How much money is enough? How much success is sufficient? How much more do you want to work, need to work, to make your life complete? How important is that work-life balance? Can you look your partner or child in the face and say ‘I’m putting Read More…

Michael Schumacher; the ultimate Winner

Standing on the edge of Silverstone’s little South Circuit on a Tuesday morning, with little wisps of grass growing between the concrete slabs of the former WW2 bomber base, there was little to indicate to those of us present that we were witnessing the first laps in a Formula One car of a driver who would come to define an era. A driver who would win more than anyone else in the history of the Read More…

Google’s F1 Challenge

Horse racing has continued to be a major sport in spite of the fact that most of us gave up using horses as a form of transport around a century ago. Visitors to the Prix de l’Arc, Royal Ascot, Kentucky Derby, Melbourne Cup or Dubai World Cup enjoy the spectacle of watching men and women apply their skill, courage and athleticism to the task of guiding these finest of animals in competition along the flats Read More…

Failure; Fuelling Success

Since Sunday’s Monaco Grand Prix much has been made of Lewis Hamilton’s stunning performance for Mercedes and the fury of Australia’s Daniel Ricciardo whose Red Bull Racing team has been royally blamed for robbing him of victory by way of a botched pit stop. It was a critical win for Hamilton and it came as a result of out-right pace combined with clever strategy. The triple World Champion opted for just a single pit stop, Read More…

Street battles ahead as F1 descends on Monaco

As the Formula One circus descends upon Monte Carlo for its annual bling-fest, it’s worth taking a pause, for with a quarter of the season gone we find ourselves reflecting on tales of dashed hopes for some, unexpected success for others. The Australian Grand Prix may only have been 10 weeks ago, but a lot has happened since. Let’s start with the reigning World Champion, for who would have put any money on Lewis Hamilton Read More…

Time for a Chinese F1 entrant?

Approaching today’s Chinese Grand Prix in Shanghai there has been much discussion in Formula One circles concerning the performance the first American team to have graced the World Championship since Roger Penske’s eponymous team withdrew at the end of 1977. Haas F1 finished 6th and 5th in Melbourne and Bahrain, and both the team and lead driver Romain Grosjean find themselves in 5th place on the World Championship for Constructors and Drivers. There are a Read More…

What can you learn from a Formula One driver?

Business insights from the world of sport are nothing new, but somewhere in the middle of the inspirational story telling it is useful to find key take-aways which can actually help make a difference. For example, what is it that distinguishes top Formula One drivers from the also-rans? Are their achievements down to some unearthly skill? Do they possess lightning reflexes, a level of courage, commitment and focus beyond those of the merely competent? Or Read More…

Plenty to relish in F1 2016

Last year’s Formula One World Championship was by no means a classic. This was largely thanks to a second year of domination by the Mercedes team and a focussed Lewis Hamilton clinching his third title with three races remaining. Only Ferrari saved the day for the fans and hard-pressed media thanks to three unexpected victories for four-times World Champion Sebastian Vettel. While Mercedes and Ferrari won all the races, a resurgent but somehow hesitant Williams Read More…

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